[WHITEPAPER]
Title: The Next Big Bang: A Brand Universe Solution to Growth.
Methodology: 52 leading brand founders and executives interviewed, 350 expert panel.

Design: Harry Salmons
[WORK]
Client: Rolling Stones
Service: Research & Strategy
Description: Next Generation Fan Strategy
Date: 2023
[WORK]
Client: MARNI
Service: Brand Strategy
Description: Coming Soon
Date: 2025
[WORK]
Client: NIKE
Service: Strategy
Description: Coming Soon
Date: 2025
Image: Jon Serf
[RESEARCH]
Title: The Next Big Bang: A Brand Universe Solution To Growth
Description: Our first white paper published investigating creative growth solutions for fashion brands.
Methodology: 52 brand founders and executives interviewed, 350 expert panel.
Date: 2024
[RESEARCH]
Title: 'Entertainment Recaptcha'
Description: The increasingly blurry lines between entertainment content and brands promoting a product.
Design: Colin Doerffler
Client: Lacoste
Service: Research & Strategy
Description: Defining a 5 year brand vision, brand platform, essence and architecture.
Image: MAISON CHÂTEAU ROUGE
Title: ‘Share Anything’ and 'Product as Meaningful Experience'
Description: Ongoing dialogues with our network.
Credit: Jonathan Cheung, Jockum Hallin, Hector Bellerin, Priya Aluwahlia & more
[WORK]
Client: Burberry
Service: Research
Description: Talent Approach
Date: 2023
[WORK]
Client: Versace
Service: Strategy
Description: Ongoing growth category research and strategy
Date: 2024-2025
Client: HOMECOMING
Title: Brand positioning and key messaging
Service: Strategy
Description: Brand positioning and key messaging for Lagos based culture festival, Homecoming
Date: 2023
[WORK]
Client: H&M Group / Cheap Monday
Service: Partnerships
Description: Landon Barker & Nessa Barrett
Image: Cheap Monday
Date: 2024-2025